Become the Leader that Saves the Day.

As a leader, you're familiar with the tools for growing a business: marketing brings leads, sales boosts close rates, and product development enhances offerings. But company growth can stall due to one key factor: people.


While resources can help, lasting change depends on leaders and their teams. At lōglab, we equip and empower modern leaders to drive sustainable growth for their businesses and create a workplace where everyone thrives. With our ridiculously practical, battle-tested tools and strategies, we’ll help you get the “people” part of your business focused and productive to drive transformational change.


Put simply, lōglab isn’t here to save the day–we help you become the leader that saves the day. You can become a respected and confident leader who grows revenue and creates a place where everyone loves to work. 

Ready to lead with confidence? lōglab can help. Start with our Modern Leadership Program™ here →

Hi, I’m Annissa

I know firsthand the loneliness of leadership as a former Fortune 150 executive with over 25+ years in HR, IT, Finance, and Strategy. Since 2015, I have had the privilege of coaching dozens of business executives and leaders to achieve their business goals and create places where people love to work at all types of companies, including startups, PE and VC-backed, mid-market, and Fortune 500 companies.

My approach is to listen intently to your situation because the one thing I’ve learned is every leader and every company is unique and requires a custom approach. I then work with to diagnose the obstacles that are preventing your organization’s success and serve as a sounding board as you work through these challenges. I will help you consider things from a variety of perspectives based on my broad experience.

If you’re ready for someone to tell you what you need to hear (not what you want to hear) and to devote the time and focus to changing your approach, I’d welcome the opportunity to work with you and help you achieve your goals.

“Annissa has been and continues to be my career accelerator leveraging her vast expertise to thoughtfully lead me to stretch strategically in my role as a people and culture executive. She is part strategist, part thought provoker, and part cheerleader.  Annissa has a way of knowing when to invoke these masterful skills to bring clarity of thought and direction, a way of repacking my thoughts in a meaningful and executable way.  Annissa’s ability as a gifted listener allows for her to distill what she has heard into valuable, credible insight.  Further, she has provided me with resources, tactics, and application guidance as I continue to elevate my company’s people and culture function and my ability to lead, influence, and coach.  I am certain it would have taken me much longer in my growth and development process without her coaching, pushing, and belief in me.”

Claudia R., SVP, People & Culture
Technology Company